The Center for Democracy and Technology's new research paper, “Should it stay or should it go? The legal, policy, and technical landscape around data deletion," examines the "disconnect" between how companies delete data and how its consumers understand what deletion means, the CDT's Michelle De Mooy writes. While some companies have viewed data removal in the past as unfathomable, now embracing the practice could improve data quality. "As the novelty of big data wears off, companies are faced with enormous data holdings that present huge risks and high costs for them and their customers," she says. "Not only do huge data stores generate costs and liability, they damage customer trust and loyalty, and make it much harder to find the data diamonds among the slurry."
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