MSNBC explores the question of whether consumers are willing to pay to protect their privacy in a feature that looks at one consumer's $1,000 bill to keep his phone number unlisted month after month, year after year. In this age of easy-to-access online information, the report suggests it is debatable just how private unlisted numbers really are. "We call it a privacy penalty," said Mark Toney of The Utility Reform Network, an advocacy group based in California. "We don't think people should have to pay to keep their name out of the phone book. To the phone company, it's just free money."
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