Interactive Advertising Bureau — DPIAs for Digital Advertising under the GDPR

Resource Center / DPIAs for Digital Advertising under the GDPR

Interactive Advertising Bureau — DPIAs for Digital Advertising under the GDPR

IAB Europe issued guidelines for the advertising technology industry on how to perform data protection impact assessments under the EU General Data Protection Regulation. The guidance includes details on the purpose DPIAs, when they are required, logistics for performing them, and tips for risk assessment and mitigation practices.