Big Tech’s Shift to Privacy

(Jul 18, 2019) An overview of the technology sector’s public expressions of privacy initiatives and values. Privacy is top-of-mind for technology companies and their consumers. Since Facebook’s data-sharing practices came under scrutiny following reporting on Cambridge Analytica, consumers and legislators have sharpened their interest in big tech’s use of data. In response, many companies continue to review, refine, and clarify their data practices for the benefit of consumers. Some of that clarification come... Read More

Vendor's solution helps organizations comply with data localization rules

(Jul 18, 2019) Peter Yared had an idea to address data localization three years ago. There were not many signs it would become a hot compliance topic, but Yared knew it was only a matter of time. Fast-forward to 2019, and a swath of data localization laws has either passed or are in the midst of consideration. Yared spent those past three years turning his idea into InCountry, a solution designed to help organizations comply with those very requirements. In an article for Privacy Tech, Yared spoke with IAPP As... Read More

Tech vendor looks to tackle data localization compliance

(Jul 18, 2019) Peter Yared had an idea to address data localization three years ago. There were not many signs it would become a hot compliance topic, but Yared knew it was only a matter of time. Back then, data localization laws primarily existed in authoritarian countries, and Yared's colleagues in Silicon Valley did not see the need to store information within a country's borders when one all-encompassing database would do the trick. Fast-forward to 2019, and a swath of data localization laws have either ... Read More

TrustArc CEO talks $70M funding, recent privacy tech vendor investments

(Jul 17, 2019) As the global regulatory landscape continues to change, privacy technology has become an important commodity to assist businesses in their compliance efforts. Investors have picked up on this shift and started to look at which privacy tech vendors can help them break into the market. This interest has recently surged after several tech vendors received some notable investments. TrustArc was one of the companies to benefit from the windfall. Last week, the organization announced it had received $... Read More

TrustArc CEO discusses future following $70M funding round

(Jul 17, 2019) As the global regulatory landscape continues to change, privacy technology has become an important commodity to assist businesses in their compliance efforts. Investors have picked up on this shift and started to look at which privacy tech vendors can help them break into the market. This interest has recently surged after several tech vendors received some notable investments that have left them flushed with cash. TrustArc was one of the companies to benefit from the windfall. The organization... Read More

Notes from the IAPP Editorial Director, July 12, 2019

(Jul 12, 2019) Greetings from a humid Portsmouth, New Hampshire! After a brief vacation and holiday break, I was welcomed back this week with a 1-2-3 punch for privacy news. Though not strictly related to the U.S., the U.K. Information Commissioner's Office essentially kicked off "GDPR 2.0" by notifying the public of its intent to fine British Airways $230 million and Marriott International $130 million for alleged GDPR violations. After many of you spent years preparing for the regulation, and followed a fai... Read More

Tech vendor investments spring as GDPR fines emerge

(Jul 12, 2019) It is no coincidence that OneTrust’s announcement of a $200 million Series A investment, which values the 2016-founded privacy tech vendor at $1.3 billion, came on the heels of the U.K. Information Commissioner’s notice of intent to fine Marriott International and British Airways $130 million and $230 million respectively under the EU General Data Protection Regulation, IAPP Vice President and Chief Knowledge Officer Omer Tene writes. OneTrust is not the only privacy tech vendor to receive a rec... Read More

With hefty GDPR fines, a new industry emerges

(Jul 12, 2019) It is no coincidence that OneTrust’s announcement of a $200 million Series A investment, which values the 2016-founded privacy tech vendor at $1.3 billion, came on the heels of the U.K. Information Commissioner’s notice of intent to fine Marriott International and British Airways $130 million and $230 million respectively under the EU General Data Protection Regulation.  With mega fines come heightened responsibilities for companies, directors and officers. And this means larger budgets for pri... Read More

OneTrust receives $200M in Series A funding, now valued at $1.3B

(Jul 11, 2019) The privacy technology market has been on a steady growth curve in recent years, and nothing demonstrates that more than the increased venture capital supplying this nascent industry. On Thursday, privacy management software company OneTrust announced the biggest such investment yet, with $200 million in Series A funding from Insight Partners, a global venture capital and private equity firm known for investing in the tech and software industries. According to OneTrust, the company is now valued... Read More

Cheetah Digital acquires Wayin, seeks to promote zero-party data marketing

(Jul 11, 2019) Marketing software company Cheetah Digital has acquired Wayin, a company focused on zero-party data collection and activation, according to a Yahoo Finance news release. The deal helps Cheetah Digital increase its ability to help marketers collect zero- and first-party data while implementing more personalized, real-time customer engagement across channels. Cheetah Digital CEO Sameer Kazi said combining his company's work with that of Wayin will make it so "marketers are able to put that data to... Read More