This web conference was a part of the IAPP Global Privacy Summit Online 2021.
Original broadcast date: April 28, 2021
This web conference gives viewers an understanding of the industry’s concern about entering a world without third-party cookies, why organizations will still need a cookie banner or CMP, and how they can pivot their strategy to continue to understand their audience, deliver personalization and future-proof revenue for the next generation of the advertising technology ecosystem.
Dave Cohen, CIPP/E, CIPP/US, Senior Knowledge Manager, IAPP
Blake Brannon, Chief Technology Officer, OneTrust
Fergal McHugh, Head of Strategy, Arekibo