Apple's ad-tracking changes take effect April 26

(Apr 21, 2021) Apple announced its App Tracking Transparency ... Read More

WordPress proposal would block FLoC

(Apr 20, 2021) A proposal posted Read More

The latest adtech privacy updates

(Apr 19, 2021) Stirista CEO Ajay Gupta said the data marketing solutions provider’s OMNA Identity Graph supports advertising targeting... Read More

Bringing privacy to an organization ‘that’s literally saving the planet’

(Apr 15, 2021) On a kayaking trip in North Carolina, Michelle Beistle, CIPP/E, CIPP/US, CIPM, and her family came across what she described as “a bridge to nowhere.” It was... Read More

A roundup of adtech privacy updates

(Apr 15, 2021) Verizon Media launched a suite of solutions to help online publishers and advertisers track users without employing coo... Read More

Companies finalize settlements over children's privacy, targeted ads

(Apr 14, 2021) The New York Times reports entertainment companies and mobile advertising technology companies, including Disney and Viacom, settled Read More

Twitter user pushes lawsuit over phone number use for ad targeting

(Apr 14, 2021) A Washington state woman is looking to move forward with a lawsuit accusing Twitter of using phone numbers for advertising targeting in violation of Read More

Tim Cook talks Apple's privacy stance, pushback to app-tracking framework

(Apr 13, 2021) In an interview with the Toronto Star, Apple CEO Tim Cook talks about the company's privacy efforts, particularly as it begins to roll out its App Tracking T... Read More

SMEs speak out against Apple's ad-tracking changes

(Apr 12, 2021) The Wall Street Journal reports small- and medium-sized businesses are voicing concerns over how Apple's Read More

P&G, Chinese trade group testing technology to bypass Apple’s privacy rules

(Apr 9, 2021) Procter & Gamble is working with the China Advertising Association to develop technology to gather iPhone data for targeted ads that bypasses Apple’s Read More