Robocall firm exposes US voter data

(Jul 19, 2018) A political campaign and robocalling company has left a trove of voter files exposed online, ZDNet reports. Claiming it can "reach thousands of voters instantly," the Virginia-based company's misconfiguration allowed hundreds of thousands of voter files — which included names, addresses, political affiliations, genders, phone numbers and age — to be searchable without a password, the report states. The company, Robocent, said it is investigating the incident and has secured the data. Full Story... Read More

Britain's Royal Mail attributes letter volume decline to GDPR

(Jul 18, 2018) Britain’s Royal Mail reported a decline in the number of letters it delivered in its first quarter, attributing the decline to customers remaining uncertain about the new EU General Data Protection Regulation, Reuters reports. While the Royal Mail had previously forecast that the new regulation may result in reduced marketing mail, the company said it was working with customers to find solutions. While the organization expected a drop in letter volumes to be about 4 to 6 percent for 2018 and 201... Read More

BBB discusses 'GDPR-style' consent

(Jul 17, 2018) The Better Business Bureau has published a post — one in a series — addressing consent under the EU General Data Protection Regulation. The series is "directed to U.S. companies seeking to align their privacy practices with the GDPR," the BBB states. The post lays out the main aspects of "GDPR-style consent" and notes that "it is important to understand what it looks like as you design and assess internal privacy processes." Additionally, the BBB also points out when an organization needs consen... Read More

Hearst reaches $50M settlement in privacy case

(Jul 13, 2018) Reuters reports Hearst Communications reached a $50 million settlement in a case in which it was accused of violating the Michigan Video Rental Privacy Act. Hearst was accused of selling customer information to data-mining companies and offering “enhanced” user profiles to third parties containing information produced by the data miners. The data included customers’ ages, races, religions, income levels, charitable donations, medication conditions and shopping habits. Hearst continues to deny it... Read More

Will customers opt in for targeted ads under GDPR?

(Jul 12, 2018) AdExchanger reports on the number of consumers who may opt in to targeted advertising now that the EU General Data Protection Regulation is in effect. With the GDPR giving users more control over their data, marketers have been concerned targeted advertising may be in jeopardy. A pair of studies conducted by PageFair and GFK looked at opt-in rates for providers asking for information, with both groups finding around 20 percent of users agreeing to share their data with third parties for advertis... Read More

UX solution allows companies to create streamlined privacy notices

(Jul 11, 2018) While conducting demos of their ConsentCheq solution, PrivacyCheq Co-Founders Roy Smith and Dale Smith, CIPT, were constantly running into a problem. Clients would tell them they liked ConsentCheq’s ability to develop privacy notices, but the solution would conflict with other systems already in place. At first, the co-founders thought they could sell companies on their solution by just featuring its privacy notice function, but they soon realized it was not a feasible outcome. This dilemma led... Read More

HBO to focus on cultivating viewership data

(Jul 10, 2018) To respond to the disturbance of streaming media companies, John Stankey, a longtime AT&T executive who now oversees HBO in his new role as chief executive of Warner Media, said HBO must transform itself into a company driven to capture more viewer data, The New York Times reports. Marking a divergence on business operations, Stankey said prioritizing an increase in daily engagement is important because with it, “you get more data and information about a customer that then allows you to do t... Read More

Software developers scan, read messages from Gmail users

(Jul 5, 2018) The Wall Street Journal reports hundreds of outside software developers have had the ability to scan the inboxes of Gmail users who have signed up for email services. Some of the developers have their computer systems analyze millions of emails daily, while in other cases, their employees will read messages in order to build new features or for training purposes. A pair of the companies, Return Path and Edison Software, said the practice is covered under their user agreements while adding they i... Read More

How GDPR impacts cookie collection

(Jul 3, 2018) The EU General Data Protection Regulation will transform the way businesses collate, store, process and analyze consumer data, including a long-favored tracking staple: the cookie. As most companies are aware, the GDPR’s worldwide significance lies in its reach. But what many are unsure of is how the regulation will impact cookie collection. In this article for The Privacy Advisor, Christopher Slovak examines, in a post-GDPR world of increased consumer rights and stricter privacy laws, how compa... Read More

Ad tech firms concerned about being open to GDPR fines

(Jul 3, 2018) Reuters reports Google's delay in joining an advertising tech company consortium has left some companies open to fines for EU General Data Protection Regulation noncompliance. Hundreds of ad tech companies joined forces to release software aimed at verifying consent before serving targeted ads, a group Google said it would not join until August. Since Google is not part of the consortium, users of the tech company's DoubleClick Bid Manager have been delivering targeted ads without consent, putti... Read More