Samantha Ettari-Contreras, CIPP/E, CIPP/US, CIPM


Perkins Coie

Senior Counsel

Samantha Ettari is a Certified Information Privacy Professional for the European Union (CIPP/E) and for the United States (CIPP/U), as well as a Certified Information Privacy Manager (CIPM).

In her privacy and security law practice, Sam counsels clients on privacy, data security, and data management. She has significant experience with legal, practical, and reputational risk counseling, often in the context of mergers, acquisitions, and technology-driven strategic and investment transactions. She advises clients on both domestic and international privacy statutes and regulations, as well as cross-border transfers of data.

Sam represents clients in data access, data sharing, data transfers, and vendor management matters, as well as data breach management, readiness, and prevention, incident response, law enforcement coordination, and post-breach recovery. She assists clients in drafting and implementing global privacy policies, terms of use, data retention policies, information security procedures, and incident response and breach communication plans.

Sam maintains an active pro bono practice, including advising small businesses and nonprofits in establishing or developing existing privacy programs, helping draft global privacy and data retention policies, terms of use, information security procedures, and internal trainings. Prior to her relocation to Dallas, she served as co-chair of the New York State Bar Association Commercial and Federal Litigation Section’s committees on privacy, data security, and information technology litigation.


Contributions by Samantha Ettari-Contreras

  • Identifying and Mitigating the Real-World Privacy Issues When Using Big Data
    Speaker at IAPP Privacy. Security. Risk. 2022
  • The Current State of U.S. Consumer Privacy Laws
    Speaker at Virtual Dallas KnowledgeNet: September 15, 2022
  • Exploring the Legal and Ethical Underpinnings and Practical Application of Artificial Intelligence Across Industry Sectors Part 2: Practically Implementing AI Technology
    Speaker at Virtual Dallas and Boston KnowledgeNet: December 14, 2021