Matthias Matthiesen, CIPP/E



Senior Privacy Counsel

Matthias is the Director for Privacy and Public Policy at the Interactive Advertising Bureau (IAB) Europe, the association of the digital media and advertising industry in Europe.
Matthias has been leading industry efforts to comply with EU privacy and data protection law through active regulatory engagement, and the development of guidelines, best practices, and industry standards. He is also responsible for the association’s policy advocacy within the European Union.



Contributions by Matthias Matthiesen

  • A Tough Cookie: Data Protection in Adtech
    Speaker at IAPP Data Protection Intensive: France 2020
  • Cookies, Targeting Advertising and Email Marketing: Where Do We Stand?
    Speaker at IAPP Europe Data Protection Congress 2019
  • Advertising in the Post-GDPR World
    Speaker at Global Privacy Summit 2019
  • GDPR, e-Privacy and Adtech: 50 Million Reasons to Pay Close Attention to Cookies
    Speaker at IAPP Data Protection Intensive: UK 2019
  • Codes of Conduct— How Will They Work in Practice?
    Speaker at IAPP Europe Data Protection Congress 2018
  • The Impact of GDPR and the ePrivacy Regulation on Ad Tech and IAB EU Guidance
    Moderator at Global Privacy Summit 2018
  • Ad Tech Meets GDPR Meets ePrivacy Regulation: Where Do We Go from Here?
    Speaker at Privacy. Security. Risk. 2017