Google's Privacy Sandbox is facing challenges from competition advocates looking to halt the sandbox due to its current antitrust trials, Digiday reports. "A concern for many is that Google may seek to use the Privacy Sandbox to circumvent the remedies that may be adopted by antitrust authorities in the ad tech cases it faces," Geradin Partners founding Partner Damien Geradin said.
13 March 2024
Privacy Sandbox faces challenges with competition markets
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