Google agreed to a series of commitments with the U.K. Competition and Markets Authority over its plan to phase out cookies via its Privacy Sandbox proposal, Adweek reports. The commitments include limits on how Google can use user data for digital advertising after third-party cookies are removed and informing the CMA 60 days before it starts to remove cookies to give the agency an opportunity to reopen its investigation.
11 June 2021
Google agrees to UK CMA commitments on phasing out cookies
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