IAB released its State of Data 2024 report to assess "privacy compliance and sustainable, consumer-friendly strategies." The report claimed the digital advertising industry is not prepared for data privacy changes after 82% of surveyed advertisers said the structure of their organizations have been impacted by legislation and user-tracking signal loss.
15 March 2024
IAB releases State of Data 2024 report
RELATED STORIES
What to know about the new Canadian government PIA standard
Notes from the IAPP Canada: 'The Debaters' battle it out over privacy
A view from DC: What does a second Trump presidency mean for privacy, AI governance?
A view from Brussels: Global Privacy Assembly explores the 'Power of i'
What the US election results may mean for digital policy