A privacy bill has been introduced to the Florida House of Representatives. House Bill 969 would require businesses to inform consumers about their data practices and offer residents various data rights. The bill also "provides nondiscrimination measures, methods for requesting data & opting-in or opting-out of sale or sharing of such data, exemptions, applicability, contracts, & private cause of action, & enforcement & implementation." If passed, the bill would go into effect Jan. 1, 2022.