VIDEO

The Privacy & Ecommerce Report: Balancing Personalization and Consumer Privacy


Published: 22 Sept. 2022

Brought to you by DataGrail
In this web conference, panelists discuss how much data privacy matters to brand loyalty and what you can do about it, the tradeoffs consumers said they were willing to make to have control over their privacy, how women are viewing privacy controls in the wake of the Dobbs decision and the top five concerns for online privacy in eCommerce and how that translates into the top five actions your company can take today.

The Privacy & Ecommerce Report: Balancing Personalization and Consumer Privacy

View upcoming IAPP web conferences
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Contributors:

Alicia diVittorio

DataGrail

DeAndrea Salvador

Content Marketing Manager, DataGrail


Tags:

AdtechCustomer trust and expectationsStrategy and governanceAdvertising and marketingRetailTechnologyPrivacy
VIDEO

The Privacy & Ecommerce Report: Balancing Personalization and Consumer Privacy

Published: 22 Sept. 2022


Contributors:

Alicia diVittorio

DataGrail

DeAndrea Salvador

Content Marketing Manager, DataGrail


Brought to you by DataGrail
In this web conference, panelists discuss how much data privacy matters to brand loyalty and what you can do about it, the tradeoffs consumers said they were willing to make to have control over their privacy, how women are viewing privacy controls in the wake of the Dobbs decision and the top five concerns for online privacy in eCommerce and how that translates into the top five actions your company can take today.

The Privacy & Ecommerce Report: Balancing Personalization and Consumer Privacy

View upcoming IAPP web conferences
CPE credit badge

This content is eligible for Continuing Professional Education credits. Please self-submit according to CPE policy guidelines.

Submit for CPEs

Tags:

AdtechCustomer trust and expectationsStrategy and governanceAdvertising and marketingRetailTechnologyPrivacy

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