IAPP Privacy. Security. Risk. 2025
SAN DIEGO
28-31 October
Automating Purpose Limitation with Meta, Microsoft, and LinkedIn
Thursday, 30 Oct.
11:00 - 12:00 EDT
Intermediate level
Industry leaders such as Meta, Microsoft, and LinkedIn are pioneering approaches to data privacy that put purpose limitation at their core. Join this roundtable discussion where each organization will share how they are leveraging engineering to scale privacy. Speakers will delve into Meta's Privacy Aware Infrastructure, Microsoft's Privacy by Design, and LinkedIn's Automated Privacy Enforcement exploring how these technologies enable organizations to collect, use, and protect data in ways that respect individual rights and meet privacy requirements. They will explore the benefits of purpose limitation, including reduced risk, increased transparency, and improved user experience. Attendees will leave with a better understanding of privacy preserving technologies used across the industry and practical strategies for implementing purpose-limited data practices within their own organizations.
What you will learn:
• Acquire a deeper understanding of how industry leaders protect users’ privacy through various technologies and how these tools are built with the future of privacy compliance in mind.
• Discover the benefits of automation and how privacy engineering is uniquely positioned to address requirements.
• Gain practical insights into implementing purpose-limited data practices, including the use of technologies such as Meta's Privacy Aware Infrastructure, Microsoft's Privacy by Design, and LinkedIn's Automated Privacy Enforcement.
Moderator and speakers

Mayank Ahuja
Director of Engineering

Suneetha Dhulipalla
Partner Group Engineering Manager
Microsoft

Shea Swauger
Senior Policy Analyst, Data Sharing and Ethics
Future of Privacy Forum

Pieter Viljoen
Engineer
Meta