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Show Daily | Using metrics to demonstrate your program’s value Related reading: What is life without cookies?

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It doesn't matter what it is you decide to track, but pick something, and then follow it. It's more about being able to show change over time than anything else. That was the advice Jennifer Garone, CIPP/US, CIPT, FIP, gave attendees in an Active Learning session yesterday on "Measuring and (Proving!) Privacy's Business Value," here at the Summit. In the end, "The number isn't so important," she said. "It's about showing change. It's about storytelling." Using the metrics you gather, she said, you can talk to leadership and stakeholders about what’s working in the program, and what isn’t, and then use the data on what isn’t to get more resources to address that. Angelique Carson, CIPP/US, has the details for The Privacy Advisor.
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