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Daily Dashboard | IAB releases State of Data 2024 report Related reading: A view from DC: Will Maryland end the era of notice and choice?

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IAB released its State of Data 2024 report to assess "privacy compliance and sustainable, consumer-friendly strategies." The report claimed the digital advertising industry is not prepared for data privacy changes after 82% of surveyed advertisers said the structure of their organizations have been impacted by legislation and user-tracking signal loss.
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