Generative AI systems, like ChatGPT, Google's Bard and Microsoft's Bing chatbot, skyrocketed to popularity in recent weeks. Their ability to interact with users in conversational, detailed ways gives off a "magical" quality, Hintze Law Associate Jevan Hutson said, but the reality is massive amounts of data are behind that magic. IAPP Staff Writer Jennifer Bryant spoke with Hutson and other privacy professionals and advocates about the concerns generative AI technologies raise around data collection, use and privacy.
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