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Daily Dashboard | What happens to ad tech post-GDPR? Related reading: Notes from the IAPP Publications Editor, Oct. 19, 2018

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Tension has been mounting within the ad tech space related to the future of the industry. Ad tech professionals are trying to find out whether their industry can continue operating as it has before in the EU or if they need to shift to a new model in order to be compliant. In this report for The Privacy Advisor, Angelique Carson, CIPP/US, speaks with privacy professionals about the challenges the ad tech industry faces with issues such as “implied consent,” the efforts taken to address these problems, and the added complications brought on by the EU General Data Protection Regulation and the proposed ePrivacy Regulation.
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