The online advertising ecosystem is large and complex; however, that does not mean it is impossible to understand the basic principles of its operation. Listen to the second of this three-part series exploring the intersection of privacy and the online advertising industry as advertising technology privacy professionals explain how adtech works. The panel will discuss how data flows, who the key players are, and how they process data and serve ads on the internet. Speakers for the web conference include Network Advertising Initiative Vice President of Compliance and Member Development Anthony Matyjaszewski, CIPP/US, and Lucid Privacy Group Founder Colin O'Malley.
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