UK competition regulator talks 'Privacy Sandbox' review

U.K. Competition and Markets Authority Executive Director Andrea Coscelli divulged details regarding the CMA's ongoing review of Google's "Privacy Sandbox" and its work on third-party cookie alternatives. While looking into its compliance under the Competition Act, Coscelli said the case is forcing the CMA to "grapple with the questions of competition and privacy in the digital economy" while noting the regulator is also faced with tackling issues regarding the "quasi-regulatory" large digital platforms sometimes play in the markets. Coscelli added the case is unique because it involves "competition tools to intervene before harm has occurred."