As more cities seek access to Uber’s data, the ride-hailing company announced it is making its urban traffic data accessible to city officials and researchers, with future plans to make the information available to the public, The Hill reports. Officials can access the data on a website called Uber Movement, allowing users to access Uber’s large amount of traffic information. Uber posted blog entries designed to show the ways urban planners and city officials can use the company’s data. Uber ensured all the information on the website will be private. The data will not include individual rides, but rather the travel times between specific locations. In areas where trips are not prevalent, maps will be grayed out to protect consumer privacy.
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