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TechCrunch reports that Tumblr has signed a deal with analytics company DataSift, a move that could give advertisers more knowledge of what is posted on the site and boost Tumblr’s advertising sales. DataSift will have access to all of Tumblr’s real-time and historical data. DataSift currently has similar deals with Twitter and Facebook. Meanwhile, a report suggests that Google may have access to the WiFi passwords of every Android user, and, “Considering how many Android devices there are, it is likely that Google can access most WiFi passwords worldwide.”
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