In an interview with AdExchanger, advertising technology company TripleLift’s first chief privacy officer, Julia Shullman, CIPP/E, talked about her strategic approach to privacy and the impact of Chrome’s decision to drop third-party cookies in the next two years. “It’s important for folks to understand that in order to meet privacy requirements going forward, the whole industry is going to have to partner together to solve issues,” said Shullman, who called privacy “the most pressing strategic issue in our space.”
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