• Apple plans to start enforcing its App Tracking Transparency framework in the coming weeks, Reuters reports. Under the framework, developers will need to include a notice asking for user consent before an application tracks activities "across other companies' apps and websites."
• Apple has begun rejecting applications that do not comply with its ATT framework, AdExchanger reports. The company potentially turned away as many as 50,000 apps over a "fingerprinting" algorithm.
• On the latest episode of The New York Times' "Sway" podcast, Kara Swisher discussed ATT framework with Apple CEO Tim Cook, who says the new feature is "not aimed at a company, it’s aimed at a principle."
• Skepticism and questions are mounting regarding Google's third-party cookies replacement, Federated Learning of Cohorts, DigiDay reports. Issues include the potential to pair FLoC data with personally identifiable data to divulge web histories, and potential unintended bias and discrimination associated with cohort-based targeting.

Editor's note: IAPP Staff Writer Joe Duball explored the state of advertising technology privacy in the wake of Apple's and Google's changes.