Although the Snowden revelations brought privacy into the forefront of mainstream conversation, many telecoms will continue with business plans aimed at capitalizing on the vast data stores their customers create, Reuters reports. “Privacy is a hot-button issue right now, but we think we can take a leadership stance,” said Verizon’s Colson Hillier. “It’s not a reputational risk if you do it right and are proactive in communication with consumers and policy-makers.” However, some competitors are taking the opposite tack. The trend toward the monetization of Big Data led The New York Times to editorialize that a Big Data study commissioned by U.S. President Barack Obama needs to produce “not only a thorough description of how businesses are collecting private data but also specific legislative proposals to give consumers more control of that information.”
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