Smart technology will likely make its way onto airplanes over the next two years, and privacy concerns have already started to emerge, The Wall Street Journal reports. A trade show in Germany highlighted airplane interiors filled with smart technology, which may eventually be used to welcome passengers by name and list out their various preferences. “Initially it will be incremental improvement for passengers as they are assisted, and then it will become revolutionary,” said Joe Leader, chief executive of the Airline Passenger Experience Association. Privacy advocates are, however, concerned about the amount of information airlines should collect about their customers. “Companies are collecting too much information about consumers in the name of convenience and microtargeting,” Electronic Frontier Foundation Senior Staff Attorney Adam Schwartz said. (Registration may be required to access this story.)
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