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The Privacy Advisor | Privacy products you may want to know about: September 2019 Related reading: US House subcommittee kicks off draft American Privacy Rights Act consideration

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Tech solutions are increasingly a part of a privacy pros’ purview. Here’s a look at a crop of new privacy- and security-based tools that should perhaps be on your radar. Want your product featured? Email Joe Duball at jduball@iapp.org.

Netwrix

Built on technology acquired from Concept Searching, Netwrix Data Classification empowers organizations to ensure their data is handled effectively by automatically identifying, categorizing and tagging it with metadata. The platform's abilities include identifying sensitive information while minimizing its exposure, aiding compliance efforts and responding to legal requests. "Complex data governance processes are automated, security efforts prioritized, and privacy and compliance requirements easily addressed at reduced cost," said Martin Garland, president of the Concept Searching business unit at Netwrix.

OneTrust
OneTrust

The OneTrust Policy and Notice Management has been launched to centralize the tracking, monitoring and updating of privacy policies and disclosures across platforms. The new tool helps organizations comply with the EU General Data Protection Regulation's privacy policy notice obligation and the California Consumer Privacy Act's disclosure requirement. "With an easy-to-use platform providing custom, image-rich notices and holistic insight into privacy policies across websites and apps, companies can continue to make privacy a competitive advantage and market differentiator." OneTrust Vice President of Products Blake Brannon said.

Virtru

Virtru Developer Hub is a solution that aims to protect the personal information by allowing data owners to implement lines of code into their custom applications in order to ensure any regulated data they hold is safe. "Companies of all sizes are increasingly faced with skyrocketing data volumes while attempting to manage tens or even hundreds of custom-built applications. Complicating this, IT security teams have poor visibility over where data is flowing, creating the possibility of data theft or misuse," Virtru CEO John Ackerly said in a news release. "Through our new Developer Hub, developers can take advantage of the Virtru Data Protection Platform and proven, Zero Trust architecture to maintain control of their data wherever it is created or shared."

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