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Asia Pacific Dashboard Digest | More than half of most-trafficked NZ sites use dark patterns, report finds Related reading: Companies reaching to maintain targeted ads

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The Conversation reports on dark patterns being commonly engrained in New Zealand websites after conducting simulations on 100 of the most active sites. Of all the sites tested, which included e-commerce, media, government, telecommunications, property and banking websites, 54% had one or more dark patterns on their website. Most dark patterns were found around financial transactions on the page, and were most common on e-commerce and media sites. The findings also report on aspects such as customer surveillance, unsubscribing, online shopping and regulation. 
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