Mississippi’s Supreme Court denied Google’s request to throw out a privacy lawsuit, MediaPost reports. Google has been accused of violating the Mississippi Consumer Protection Act by allegedly tracking, recording and using "the online activity of Mississippi's children, all for the purpose of processing student data to build a profile, which in turn aids its advertising business." The plaintiff’s complaint states Google unfairly agreed to contracts with public schools in order to obtain an advantage over competitors offering similar data-mining services. The tech company argued the lawsuit should not proceed any further as it has no place of business in the county where the complaint was filed, a viewpoint a trial judge and the Supreme Court rejected.
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