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Sen. Jay Rockefeller (D-WV) has commissioned a study of data resellers by the Government Accountability Office (GAO) to be completed in late summer, reports AdAge. GAO Managing Director of Public Affairs Chuck Young says the organization is looking into “laws and regulations regarding the privacy of consumer information held by information resellers and what gaps, if any, exist in this legal framework” as well as key proposed options to improve consumer privacy. The Senate Commerce Committee and the Federal Trade Commission also have ongoing investigations of data brokerage firms.
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