The Federal Trade Commission (FTC) has announced it has approved a final order in the TRUSTe privacy case. Under the order’s terms, TRUSTe is “prohibited from making misrepresentations about its certification process” and “must not provide other companies or entities with the means to make misrepresentations,” including through “model language.” The company must also pay $200,000. Meanwhile, the Electronic Privacy Information Center is urging the FTC to focus on privacy risks stemming from mergers between large data collectors and aggregators. And, the FTC announced it will hold its next privacy roundtable in November—this one focusing on cross-device tracking. The FTC originally announced it was hosting this roundtable at the IAPP Global Privacy Summit earlier this month.
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