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Though the government has promised to help coach proactively through the transition, organizations would be wise to start taking steps toward compliance with Canada’s anti-spam legislation (CASL), which becomes effective July 1. CASL will affect any individual, business or organization that uses commercial electronic messages (CEMs) or transmits data in electronic messages. In short, it requires senders to obtain express consent for commercial electronic messages. In this exclusive for The Privacy Advisor, Angelique Carson, CIPP/US, examines the law’s provisions with insights from industry and privacy experts including University of Ottawa Prof. Michael Geist, Samuelson-Glushko Canadian Internet Policy & Public Interest Clinic’s Tamir Israel and Industry Canada’s Michel Cimpaye, along with tips on how to prepare from nNovation’s Shaun Brown. Editor’s Note: The upcoming IAPP Canada Privacy Symposium will include the breakout session, “Canada’s Anti-Spam Legislation (CASL): Understanding the Exemptions and When They Apply.”
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