- German publishers and advertisers are calling for lawmakers to intervene on Google’s plan to phase out third-party cookies by next year, the Financial Times reports. “Publishers must remain in a position where they are allowed to ask their users for consent to process data, without Google capturing this decision,” the group, including Politico Publisher Axel Springer and Germany’s federal association of digital publishers, said in a 108-page complaint to the European Commissioner for Competition Margrethe Vestager.
- The Financial Times reports Google is not moving forward with technology planned to replace third-party cookies, known as Federated Learning of Cohorts, following feedback from the advertising industry. The company cited privacy concerns around FLoC, while Chrome Privacy Sandbox Product Director Vinay Goel said a replacement method, Topics, described as “a new Privacy Sandbox proposal for interest-based advertising,” addresses concerns without further delay.
Editor’s note: IAPP Staff Writer Joe Duball reported on Google’s post-third-party cookie plans.
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