A Nova Scotia Power customer is filing a privacy complaint after the utility shared his personal information without his permission, reports CBC. The company shared 90,000 of its customers’ data with Efficiency Nova Scotia, which then shared it with OPower to conduct an energy audit. While lawyers have assured the company its program is in line with all applicable privacy laws, one law professor notes that companies are allowed to use customer data only for the purposes they agreed to—even if these alternate uses stem from good intentions. An Efficiency Nova Scotia representative said privacy was “top of mind” while developing the program, adding, OPower is very “proactive” in protecting customer data.
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