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In a Reuters blog post, Don Tapscott writes about 20 ideas for 2012 and highlights the erosion of privacy through the use of social networks. "In the past," Tapscott writes, "the threat was Big Brother (governments) assembling detailed dossiers about us. Then came Little Brother (corporations) creating detailed customer profiles. Today, the problem is the individuals themselves." Social networking sites "encourage individuals themselves to directly and voluntarily publish granular data short-circuiting the obligations of organizations to seek informed consent," which prompts Tapscott to ask, "What new can be done to prevent the destruction of privacy as we know it?"
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