European Commission Vice President Viviane Reding was scheduled to speak in Davos today in honor of Data Protection Day, discussing 2011 data protection reform. Reding was attending a session on cloud computing and meeting with EU and U.S. technology leaders, according to a European Commission media release, and was to be meeting leading European and U.S. technology companies. Reding said the commission's review of the 1995 Data Protection Directive "will have a profound impact on the ICT industry. My goal is to ensure that the modernized rules reflect changes in technology--especially the emergence of cloud computing, social network sites and behavioral advertising." Clarifying legal certainties for cross-border services will have a profound impact on the ICT industry and strengthen users' data protection rights, the report states.
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