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Europe Data Protection Digest | Tech Companies Lobby for Single Data Retention Standard Related reading: Ansip, Jourová discuss GDPR one year ahead of implementation

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Some of the world's largest technology companies are urging the EU to create a single standard for data retention, Deutsche-Welle reports. The European Commission's tasks this fall include preparing a draft of its new "Digital Agenda," which includes the goal of establishing a digital equivalent of the "single market" that already exists for goods and services that would specifically affect "cloud computing" applications that store data on the Internet, the report states. Technology leaders are calling for a unified policy, and some experts point out that for individual countries, "There's a psychological perspective that having it in house is much more secure," but cloud providers may actually be able to deliver improved security.
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