TOTAL: {[ getCartTotalCost() | currencyFilter ]} Update cart for total shopping_basket Checkout

Daily Dashboard | New Industry Code Requires Parental Consent Related reading: A view from Brussels: EDPS sends signal on data transfers 

rss_feed

""

Companies directly marketing to customers must not use the Internet to gather data about children. That's according to a new code of practice published by the Direct Marketing Association (DMA), which says companies must seek parental consent for children under 12 years old, The Register reports. The code must be adhered to by members of the DMA. "Even if your site is not primarily aimed at young people, if there is a possibility that it would be attractive to them...you have a responsibility," a DMA spokeswoman said. The revision brings the code into compliance with the Committee of Advertising Practice, which sets the rules governing advertising in the UK, the report states.
Full Story

Comments

If you want to comment on this post, you need to login.