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While recent lawsuits against Facebook may pose little in the way of a legal threat, the site should be thinking about privacy any time that it plans changes to its user settings, Wendy Davis writes in MediaPost. Lawsuits related to a glitch that exposed user information to advertisers pose a public relations problem, she writes, but not necessarily a legal one, citing a prior appeals court ruling that consumers need to show harm occurred for a case to proceed. "Litigation aside, Facebook still has to deal with Congress, the Federal Trade Commission, and authorities abroad--where privacy laws are broader than in the U.S.," she writes, adding, "in the future, the company should consider privacy advocates' arguments before making changes to the site, rather than afterwards."
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