The use of video surveillance in retail stores is growing and so is concern about loss of privacy, reports the New York Times. Stores are tracking customers' browsing habits and then studying them to identify potential changes that might improve the shopping experiencing and increase sales. But some question the ethics of these methods, especially as facial recognition software is added to the mix. "I think it is absolutely inevitable that this stuff is going to be linked to individuals," says Katherine Albrecht, founder of Consumers Against Supermarket Privacy Invasion and Numbering. (Registration may be required to access this story.)
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