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While express consent campaigns have been touted as the silver bullet for the consent framework under Canada’s Anti-Spam Law (CASL), gaining express consent has its own set of challenges. With CASL’s penalties as high as $10 million per violation for organizations, this exclusive for The Privacy Advisor examines the legislation with special attention to the scenarios under which organizations may rely on implied consent, the grandfathering provisions for implied consent and the processes for seeking express consent, to name a few. Editor’s Note: The upcoming Ottawa KnowledgeNet “Implementing Canada’s Anti-Spam Legislation” on June 21 will provide insights and a legislative update on CASL from Bill Abbott of Bell Canada, Andy Kaplan-Myrth of Industry Canada and Kelly-Anne Smith of Canadian Radio-Television Telecommunications Commission.
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